Casper

Casper emerged in 2014 as a disruptor in the mattress industry, reimagining sleep through a blend of science, design, and direct-to-consumer convenience. Founded on the belief that everyone deserves a good night’s sleep, the brand pioneered the "mattress in a box" concept, simplifying the buying process while prioritizing comfort, support, and durability. With a mission to "make the world better rested," Casper has expanded beyond mattresses to offer a full ecosystem of sleep products, from pillows and sheets to smart devices, all designed to enhance the sleep experience.

Product Range

1. Mattresses: Engineered for Every Sleeper

• Casper Original: The brand’s flagship mattress features a 4-layer design: a breathable top layer, zoned support foam, and a durable base. It balances pressure relief and bounce, ideal for back, side, and stomach sleepers.
• Casper Wave Hybrid: A premium option with targeted support coils and gel-infused foam, designed to reduce motion transfer and regulate temperature for hot sleepers.
• Casper Nova Hybrid: Tailored for those seeking extra cushioning, this mattress combines memory foam with supportive coils and a plush Euro top.
• Casper Element: A budget-friendly model with essential comfort features, perfect for guest rooms or first-time buyers.

2. Sleep Accessories: Complete the Sleep Ecosystem

• Pillows:
• Casper Pillow: A hybrid design with adjustable fill (shredded memory foam and microfiber) for customizable support.
• Casper Snow Pillow: Cooling gel layers and breathable fabric target hot sleepers.
• Bedding:
• Casper Sheets: Made from 100% organic cotton or moisture-wicking percale, available in percale, sateen, and flannel finishes.
• Casper Duvet Insert: Hypoallergenic fill with box-stitching to prevent clumping.
• Mattress Protectors: Waterproof, breathable options that safeguard against spills and allergens without compromising comfort.

3. Smart Sleep Technology

• Casper Glow Light: A sunrise alarm that gradually brightens to mimic natural light, easing wake-ups.
• Casper Smart Mattress Cover: Tracks sleep metrics (heart rate, breathing, motion) and syncs with the Casper app for personalized insights.
• Casper Sleep Phone: A headband with built-in speakers for listening to white noise or guided meditations.

4. Furniture for Sleep Spaces

• Casper Bed Frames: Minimalist designs in wood or metal, compatible with all Casper mattresses and featuring under-bed storage options.
• Casper Nightstands: Sleek, functional pieces with charging ports and hidden compartments.

Innovation and Science Behind the Design

Casper’s products are developed in collaboration with sleep scientists, engineers, and ergonomic experts, focusing on:

• Material Science: Use of latex, memory foam, and phase-change materials to optimize temperature regulation and pressure relief.
• Zoned Support: Mattresses feature targeted support zones to align the spine and reduce pressure on hips and shoulders.
• Sustainability: Commitment to eco-friendly materials, such as certified organic cotton and recycled foam in select products.
• Testing: Every mattress undergoes rigorous trials, including durability tests (simulating 10 years of use) and motion isolation assessments.

Customer-Centric Approach

Casper prioritizes accessibility and trust through:

• 100-Night Trial: Risk-free testing at home, with free returns if unsatisfied.
• Free Delivery & Setup: Mattresses arrive compressed in a box, with optional white-glove delivery for furniture.
• Warranty: 10-year limited warranty on mattresses, covering defects in materials and workmanship.
• Sleep Education: Resources like the Casper Sleep Guide and podcast, offering tips on sleep hygiene and product care.

Global Impact and Sustainability

Beyond product innovation, Casper is committed to:

• Carbon Neutrality: Offset of carbon emissions from manufacturing and shipping through reforestation projects.
• Recycling Programs: Partnerships to recycle old mattresses and reduce landfill waste.
• Social Responsibility: Donation of mattresses to organizations supporting homeless communities.